Welcome to Wow Now Blog
Insights on Happiness, customer experience, and personal growth through mindfulness & creativityWelcome! I’m Rosaria Cirillo Louwman, an Italian little ball of energy, passionate and enthusiastic mother of two boys, married to a Dutch, living in the Netherlands since 2002, and founder of Wow Now since 2013. Author of Yellow Goldfish Factor and multiple other books, in English and in Italian (12 so far and counting).
My blog posts cover two main areas and many of their sub-areas:
1. Happiness in business, Customer Experience, Design Thinking and all things Net Promoter System and NPS journey
2. Inspiration & Personal Growth, mostly about Non-Violent Communication, Mindfulness & Creativity, and any other topic I learn about (most recently exploring Laughter Yoga and Hearth Coherence)
We recently wrote two major blog series that you can find directly here with an introduction on the reference framework:
- Yellow Factor and Happiness in Business Blog series
- Customer Experience Framework and HCX Blog Series
I hope your reading here will be meaningful and valuable to you and I look forward to starting a conversation with you about it, so please leave a comment with your point of view. Smiling regards, Rosaria
H-CX Masterclass: the participant experience
Guest post by Lianne Bergeron, who shares her experience as a participant of the 1-day-intensive H-CX (Human-Centered Happiness-Contributing) Customer Experience Masterclass in May 2019, and her main takeaways
Wolters Kluwer CX Transformation journey. CX day role for a customer-centric culture
Guest Post by Elena Brambilla (Legal Software Strategy Director, Wolters Kluwer) who since 2013 has driven WK journey to become customer-driven using NPS as a driver for change and the CX 6 disciplines framework as a catalyst for actions and alignment within a large and complex international organization, which was also undertaking a significant digital transformation. CX Day initiatives and the Best CX Day Initiative Award during the yearly CX-CEM Leaders’ Summit have become Elena & team’s magic wand to diffuse CX culture across all countries and departments. In this guest post, Elena shares her experience and gives good tips for those facing similar challenges in driving CX transformation and cultural change towards customer-centricity.
Yellow Goldfish series #6: Yellow Goldfish Top Five Takeaways
The Yellow Goldfish series contains highlights from Yellow Goldfish book by Stan Phelps and Rosaria Cirillo. In this final post of the series, we share the top five takeaways from Yellow Goldfish book, we challenge you with the question “In which world would you rather live?” and we share the choice we have in all the different roles which we live in our daily lives, as leaders, employees, customers, and human beings.
Yellow Goldfish series #5: Drive Happiness G.R.O.W.T.H. in Six Stages
The Yellow Goldfish series contains highlights from Yellow Goldfish book by Stan Phelps and Rosaria Cirillo. In this post, we look at how you can drive growth and we share the process behind creating your Yellow Goldfish for Happiness Driven Growth in six stages: Grounding, Reaching-up, Operationalizing, Wow Blossoming, Taking Time, and Harvesting.
Yellow Goldfish series #4: happiness trailblazers and examples covered in Yellow Goldfish
The Yellow Goldfish series contains highlights from Yellow Goldfish book by Stan Phelps and Rosaria Cirillo. In this post, we share: a brief description of the nine ways in which companies can contribute to happiness, the needs fulfilled and the chemicals triggered; some of the ways companies can incorporate each of these elements in their practices; the list of companies mentioned as example in Yellow Goldfish, because of the little extra they regularly do in one of the areas; additional brands contributing to each area in ways we collected in our List.ly project and analyzed but didn’t include in the book.
Yellow Goldfish series #3: Uncovering H.A.P.P.I.N.E.S.S. in Business
The Yellow Goldfish series contains highlights from Yellow Goldfish book by Stan Phelps and Rosaria Cirillo. In this post, we share how happiness as a feeling made its way across our work on customer experience and what influences our perception of reality, and we reveal the nine ways in which business can contribute to happiness.
Yellow Goldfish series #2: Why Your Business Needs A Yellow Goldfish
The Yellow Goldfish series contains highlights from Yellow Goldfish book by Stan Phelps and Rosaria Cirillo. We call “Yellow Goldfish” the little extra that a business does to contribute to the happiness of its customers, employees, or society overall, and that allows the business to differentiate and stand out in a sea of sameness.
In this post, we share why a Goldfish and why Yellow.
Yellow Goldfish series #1: Why Happiness is the ultimate Business Metric
The Yellow Goldfish series contains highlights from Yellow Goldfish book by Stan Phelps and Rosaria Cirillo. In this first post of the series we dive into the five schools of thought or different management approaches that companies have adopted over the past few decades: profit, customers, employees or purpose first. And we share why Happiness matters in business too and is a new way forward and the ultimate business metric.
Yellow Goldfish Book Launch and 5ForTheFight
Sharing my personal story behind Yellow Goldfish launch on 18.09.18 and why I’m donating my part of royalties for all books sold to #5ForTheFight to support alternative research to fight cancer!
The supermarket opening experience
A new supermarket opened in the neighborhood, and they did not spare in the efforts to attract clients to the opening. I allowed myself to be carried away, joined the crowd and in the meantime checked what they had in place in the customer experience department.
The CCXP Exam Experience in Amsterdam
Since July 2017 CXPA has proudly expanded the list of new CCXP testing centers. There has been a major addition of locations, including one exam center in Amsterdam. Marjolein Droog, who attended the CX Masterclass in 2017, recently took the CCXP exam at the Amsterdam Test Center. In this guest post, she shares her experience and gives good tips for those planning to take their test!
CX Framework series #7: Become a Certified Customer Experience Professional (CCXP)
The CX Framework series elaborated on the different disciplines related to customer experience. You can use this framework both as a blueprint to prepare for the CXPA exam to become a Certified Customer Experience Professional and as a checklist to review the status of CX in your organization. In this final post of the series, you can find all the summary info about the frameworks, about becoming a Certified Customer Experience Professional, about how to keep your CCXP status and about our CX Masterclass, including testimonials from previous participants.
About Me
A (little Italian) sunshine of energy, enthusiasm, and passion, with a mission to bring more happiness in the world one interaction at the time, the business world being my chosen playground!
I inspire and empower conscious leaders to nurture their happiness (moving from depleting to enriching emotions) and to move from depleting to enriching experiences, choosing, designing, and delivering WOW life-enriching interactions that contribute to everyone’s HAPPINESS, so they can achieve business and personal prosperity, making happiness their competitive advantage Certifications:
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